THE ART OF FUSION
CO-Director | CG DIRECTOR
To further Hublot’s intention to establish “The Art of Fusion” as the creative platform for the brand in 2017, Huge was commissioned to create a conceptual film to launch and introduce the concept at Baselworld — the most important event in the luxury watch industry.
The Art of Fusion is how Hublot takes tradition into the future. It is where watchmaking history meets the cutting edge of technology and design. Art and science come together as unique, unexpected materials are expertly crafted and combined in order to create unparalleled timepieces.—It’s at the heart of the brand’s DNA, and it is found in every Hublot watch designed.
A flawless dance between diverse elements that blend together for a unique and surprising outcome—a singular creation where opposites form perfection